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All the latest industry news from Matinée Multilingual

How to create viral content

We can all remember our favourite viral video. The one you saw at work and instantly had to send to your friends. Whether it’s the over-confident comedy of the Old Spice man, the infectious silliness and dance moves of Psy’s Gangnam style, or closer to home, the annual sob-fest that... Read More

5 times a translation changed the course of history

Nowadays you would be forgiven for thinking that human translation is a dying art. When we all have devices in our pockets that contain translation technology capable of interpreting audio or text within a few seconds, the world feels smaller and more accessible. But the reality is that whilst those... Read More

5 Things to consider when creating your e-learning audio

Whether it’s onboarding a new employee or demystifying a complex university topic, e-learning is on the rise. This is no surprise given the emergence of remote working and ever-increasing access to high-speed internet. It is estimated that the global corporate e-learning market will achieve revenue of $31 billion by the... Read More

The Art of Localisation

As the world gets smaller and global markets more accessible, it has never been more important to understand the art of localisation and what it can mean for your business. 56.2% of consumers say that receiving information in their own language is more important than price when making purchasing decisions.... Read More

4 Ways recording a podcast will grow your business

Move over, email marketing. One of the most effective tools for successful business marketing these days is the podcast. Once a platform for niche hobbies and experimental comedy, podcasting is proven to support substantial business growth in return for relatively little output. In the UK, over six million adult listeners... Read More

How Translating Text Contained in a Video Works

Our Account Management team spend a fair chunk of their time explaining translation processes to their clients. The processes are not always simple and can be difficult to explain over a phone call or in an email. So given how often we talk about how important video content is, we though... Read More